Big Valley Jamboree
Big Valley Jamboree Premier Country Music Festival has partnered with Pinnacle to handle all facets of their official merchandise.
How We Made It Happen
The Big Valley Jamboree is a world renown country music festival bringing people from all over the world to the Camrose, Alberta, Canada.
Big Valley Jamboree wanted their merchandise to compete on the global stage, and we were proud to help! After reviewing their past success and challenges, we developed a product strategy to help build their brand and appealed to their loyal fans. Pinnacle was responsible for all elements of merchandising which included strategy, design, sourcing, production, sales, and reporting. We leveraged social channels to reach the masses including launching the Big Valley Jamboree Merchandise online store. We are excited for the upcoming 25th anniversary, and have started to design a brand new collection to celebrate this huge milestone.
What They Needed
Product Strategy, Design and Production
Online Store Design and Fulfillment
Merchandise Store Set Up